The History of Yamaha Corporation

Ginichi Kawakami, after graduating in 1934 from Takachiho Higher Commercial School, joined Nippon Gakki Company, presently Yamaha Corp. He rose to the position of manager of the company’s musical instrument division, becoming President in 1950 at the age of 38. In 1953 he took advantage of idle machine equipment, that previously produced airplane propellers, and after exploring many products, he finally settled on the production of motorcycles.

	The V6 Special 1984

His motto was "If you are going to make it, make it the very best there is" which led the way to the phenomenal success of Yamaha. After making many efficient engines for both road and off road products, in 1984 Yamaha began marketing outboard motors in the U. S. In 1997 Yamaha’s outboard USA division opened offices in Kennesaw, Georgia.

Kawakami's history was long and rich. He saw the new corporate headquarters in Cypress, California and the 25th anniversary of Yamaha becoming a reality in 1980. He watched bike #20 million roll off the assembly line in 1982. Ginichi passed away in 2002 yet his vision lives on through the people and products of Yamaha, throughout the world.

Today celebrating 20 years of award winning technology, Yamaha outboards are rugged, reliable, powerful and offer unparalleled quality. With engines ranging from 2 HP to 350 HP, with 2-stroke, 2-stroke HPDI and 4-stroke technology, these engines are quiet and efficient.

The F350 2008

The V76X 250 1992

The Z250 2008

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